Travel and Leisure
Usecases
BookIt achieves a 20% revenue increase by driving …
BookIt achieves low bounce rate and higher time on site using curating specialized content featuring different destinations and deals for different customer segments. They use Google Analytics to measure impact of content and achieve higher personalisation. Since implementing Google Analytics they were able to attract 30% net new traffic to the site.
Hipmunk has simplified travel planning with its free …
Hello Hipmunk now answers questions that happen earlier in the planning process. Rather than just providing flight and accommodation options when asked about specific dates and destinations, we can give advice and recommendations and respond to questions like, “What’s the best time to go to Cancun from Chicago?”
Airbnb increases booking conversions by 5% using machine …
AirBnB wanted to better better understand what accommodation requests are accepted or rejected by property hosts. Using logistic regression techniques they modelled whether hosts preferred stays that resulted in limited gap nights, lots or fewer stays, and also how far in advance the bookings were made. AirBnB changed their consumer search results to emphasise host properties that would more likely …